iWelcome puts organisations throughout Europe to the test, performing a two-monthly assessment on GDPR-compliance on customer interaction. This is the fifth edition, post-GDPR.

  • 89 data controlling firms with consumer-facing online services
  • 7 key countries
  • 6 industries

This is the fifth edition of our research, reporting on our measurement in June 2018 (after GDPR). The results are very interesting. There has been a clear shift. Where in the months before GDPR only small changes were measured, we now observed major changes. Data retention policies where introduced, companies introduced completely new privacy policies, etc.

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