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iWelcome puts organisations throughout Europe to the test, performing a two-monthly assessment on GDPR-compliance on customer interaction.

  • 89 data controlling firms with consumer-facing online services
  • 7 key countries
  • 6 industries

At iWelcome, we like to do it a little different.

Where the majority of market studies measure GDPR readiness on internal process & policies, at iWelcome we chose another angle.

In the end, the proof of the pudding is always in the eating. As such, we performed this research, scoring organisations on how GDPR ready their customer journeys are.

With just a few weeks before GDPR officially goes into effect, 66.3% of all organisations is still far from being GDPR compliant, that’s only a 6.7% decline since the last report just 2 months ago!

Have fun reading this forth report, you won’t regret it!